Development of an online store for the esports organization Natus Vincere

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Development of an online store for the esports organization Natus Vincere

Brand

Natus Vincere

Industry

Gaming & online-shop

Location

Киев, Украина

Services

Responsive Website

Release

2020

Site

shop.navi.gg

ABOUT THE BRAND

Natus Vincere - Born to Win

Ukrainian multigaming Natus Vincere was founded in 2009. The club is one of the most titled and successful in the world, with esportsmen winning over $18M in prize money at the biggest video game competitions.

SCOPE OF WORK

New site to replace the old one

IAfter 6 months of working on WooCommerce, the guys realized that they were not satisfied with the speed of the site and its functionality. After that, the search began for another platform that would meet such requirements as: speed of work under heavy load and the ability to implement complex tasks and third-party integrations. As a result, OkayCMS was chosen as the most suitable platform that meets all the requirements.

SUBPAGES

Global challenges

Our department is a zrobiti krutiy, a functional store for the sale of branded clothing that will be successfully sold to a friend.

SUBPAGES

Unique product page

A product page is a combination of visual and textual content, a collection of descriptions of product characteristics and functional elements. The main emphasis was placed on the visual presentation of goods. All unnecessary elements were removed in order for the product page to become the most convertible.

SUBPAGES

Product customization

We have implemented flexible functionality for customizing the product. Customers can add labels and other information directly to the T-shirt itself and then place an order for a customized product with their nickname and flag. Thus, you can create unique things for yourself and for a gift.

SUBPAGES

Order page

Since the sale of goods is available all over the world, it was necessary to combine many nuances for each country in one basket. We have successfully implemented all the requirements, while creating different fields and different payment and delivery methods for buyers from different countries, and at the same time, the basket, despite the functional complexity, remained simple and understandable for the site's customers.

VISUAL IDENTITY

Team corporate identity - website corporate identity

The design concept has been worked out at the highest level! From color to fonts and graphic elements, everything has been rendered and thought out in great detail.

Mobile

Mobile version

Much attention has been paid to the design and functionality of the mobile version, as it is an increasingly important element in modern ecommerce. And it turned out really well.