For online store owners

Інтернет-торгівля досить специфічна штука, якщо ви обираєте CMS та CRM для власного онлайн магазину варто звернути увагу на сервіси «заточені» саме під e-commerce, бо тільки вони «розуміють», які опції для неї надважливі.

Content is the main component of any web resource and a reliable promotion tool. Under this concept, marketers mean texts, multimedia files, website infographics, and more.

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We decided to update the article on the installation of the OkayCMS system since periodically there are questions related to the installation. 

In the new version of OkayCMS 4.2.0, we added the ability to create feeds, each template has its own add-ons for the requirements of the host.

In this lesson, you will learn how to create a menu in OkayCMS and how to add a page to the menu, we will learn and step by step how to create a menu and how to add a second tab in the site header (drop-down submenu) in OkayCMS. Menu creation in OkayCMS

Google Shopping is the best that Google could come up with for e-commerce. This is the coolest thing for online stores and users looking for products on the web.

It is almost impossible to successfully sell goods and services without marketing analytics. This trend is due to large customer flows and high potential for business capacity. In this article, we will take a closer look at the issue of transferring information from CRM and advertising sites to Google Analytics.

Installation instructions for modules for OkayCMS 4
1. After purchasing a module, you will receive an email with a link to the module.

A complex payment process and a small number of methods lead to abandoned carts. To increase the transaction rate, one solution is to allow the buyer to pay online. There is a convenient way for Ukrainian and Russian businessmen how to organize payment in an online store without involving programmers. Our team has tested and created step-by-step instructions.

Seasonality is important for an agricultural project. Therefore, by the beginning of the season (spring-autumn), it is necessary to complete the development and design of the portal in order to provide users with a finished product - a convenient resource where you can quickly find everything you need and place an order.

The design of the site directly affects its perception by the visitor. Therefore, it is important to choose a template that will not only please the owner, but also become practical for buyers. Since a template is a way to get your design and layout ready, the time savings will be significant.

What is a good design then? And what does “good” mean when it comes to website design? What needs to be done so that the site design is thoughtful, competent and efficiently fulfills its purpose?

The international corporation Herbalife is engaged in the production of products for balanced nutrition, weight control, and personalized care. Independent Partners advise consumers and provide purchase assistance. Sales are organized through network marketing, and consumers are directly distributors and just customers.

What determines the effectiveness of an Internet resource and what can be done to achieve the most positive results? One of the primary issues that must be resolved when planning the development of a site is the choice of CMS. Much depends on the system on which the site is installed:

Working on your own website is very responsible and requires making the most balanced decisions at the stage of choosing a CMS and developing a platform. Within the framework of this article, we will focus on the question: what to choose 1C-Bitrix or Okay CMS, we will pay attention to the features and advantages of each of these systems.

In order for a certain site to be able to work efficiently and productively, its creation should be approached as responsibly and carefully as possible. The choice of the system that will be used when creating an online store deserves special attention. The fact is that a commercial platform specializing in the sale of goods or services should allow you to implement all the necessary functionality and be easy to use, both for administrators involved in maintaining and filling sites, and for customers of online stores. Many people and companies that are faced with the question of choosing the right CMS for themselves, analyze: what to choose Magento or OkayCMS. Let's compare the features and capabilities of these site engines.

Conversion is a key indicator of the performance of any online store or website. To increase it, you can use advertising or less obvious and costly tools. Tips and secrets for high conversion that not everyone knows about - we have.

For e-commerce, conversion rates and revenue are interconnected, and targeted actions of visitors increase the profitability of a store or website. To increase conversion, you can attract more users through advertising or optimize the resource itself. And if with the first method everything is relatively simple - we invest more in advertising = higher conversion, then not everyone knows how to optimize the site. Below are a few tips that will help visitors take the desired action, and the project to raise revenues.

When working on your own website, a person or a company will have to make great efforts - only in this case, you can count on positive results and getting a really effective tool. One of the fundamental questions that has to be resolved even before starting to create a site will be how to decide on the most suitable CMS option. Next, we will compare two CMS: Joomla or OkayCMS, pay attention to the features of each of them.

When planning to create their own website for a future online store, a fairly large number of people and even companies specializing in sales face a difficult and extremely important choice: which of the existing CMS to choose. If you are thinking about what to choose: PrestaShop or OkayCMS, we suggest that you read this article, in which we will compare these two systems for creating Internet sites, in particular, online stores.

When preparing to create your own website or open an online store, you need to take into account and analyze a lot of issues, as well as solve various problems. Only in this case, you can count on your project to bring positive results and be able to fully meet the expectations. Among the various issues related to the development of an online store, the issue of choosing a CMS deserves special attention. To make it easier for you to decide on the optimal engine for yourself, within

Having your own website is one of the fundamental requirements for an effective, successful business. Statistics unambiguously testify in favor of an increase in the number of purchases of various goods and orders for services via the Internet. With this in mind, most commercial companies are already realizing the need to have their own website. However, the mere fact of the availability of an Internet resource is still not enough to count on its efficiency, profitability and expected business benefits.

Creating your own website is a rather responsible and time-consuming process. To achieve the most positive results, it is necessary to think over and take into account a lot. One of the primary issues that deserves serious attention is the correct choice of CMS. In this article, we will compare the two platforms and try to figure out which one to give preference: WordPress or OkayCMS.

Before a person or a company that has made the decision to create their own website, there is an important question: which of the existing CMS to choose? For the people we work with, the choice is often: OpenCart or OkayCMS? In order to objectively understand this issue, within the framework of the article, let's compare these CMS with each other.

In order for the mailing of letters to bring the most positive results in the form of attracting new customers or encouraging existing customers to purchase your product, it is necessary to develop an effective strategy for working in this direction. It is worth considering the fact that in the field of email marketing, even with a well-thought-out strategy, it is necessary to work with different methods and approaches to composing and sending letters in order to find the most justified for each case separately.

Internet commerce is in great demand today - this applies equally to both buyers and sales companies. One of the most popular groups of goods today can rightfully be called auto parts. Millions of dollars worth of purchases are made on the auto parts market literally every day, so by developing your own Internet business in this sector, you can count on stable profits and prosperity.

At all times, bags have been a very popular product, modern society has not changed in this matter. Today, this accessory is purchased for themselves by people of all ages and social status: men, women and children, the elderly and young - all of them can potentially become customers of an online bag store. Of course, this product is not in short supply, it can be bought in many stores and on street layouts. However, the statistics unambiguously indicate an increase in Internet sales. Therefore, if today you start creating and promoting your own online store selling bags, it will be a powerful investment in the future. Having made the decision to create an online bag store, you can count on a positive result for the following reasons:

Marketers love to talk about the importance of a brand, bring up examples of famous logos from successful companies and persuade them to create a corporate identity right now. We will do this too. But before talking about the need to create a brand, let's just remember how it works in real situations. Why do we overpay so often and seemingly naively? First of all, for your confidence in what you buy without unnecessary advice and feedback. Any product can be of high quality. But a logo with a wealthy history and many fans inspires trust in a product or service. Such a product tells the consumer that if he reaches for the counter for it, he will not waste money, but will take something really worthwhile. What makes a good, but not branded product on the same counter at that time? He is silent

Today, it is popular among people to give gifts for a variety of reasons, or even just like that. According to some studies, the average person spends 5% of their budget on gifts, which indicates that this niche is in demand and promising. On the other hand, statistics unambiguously indicate a constant increase in the percentage of purchases made via the Internet. This trend prompts many entrepreneurs to start creating and promoting their own online gift shop. However, whether the new online store of gifts and souvenirs will be successful and profitable depends on various factors and decisions made.

We understand that opening an online jewelry store is not an easy task, given the need to initially invest money exclusively in technical issues, paying for the services of programmers, designers, copywriters, content managers, etc. But you must admit that the game is worth the candle, because such a solution will attract a lot more audience , even if you had an excellent office in the city center. Only if your business is represented on the Internet can you expect high income in the future.

Your own website can bring amazing results to a person or a company and contribute to the rapid development of a business. However, a fairly significant number of people are faced with the fact that their resource takes more time, effort and money than contributes to the achievement of the tasks assigned to it. The reasons for this can be completely different, one of the most common is the fact that the CMS used does not meet the needs and expectations of the site owner. In this case, it may often be necessary to change the site engine , because continuing to work with the used CMS can be difficult, expensive and ineffective.

The key to successful and high-quality work of the site is reliable data storage. When launching a new project, not everyone attaches importance to this, but in the future such a service will help owners to secure their business. The term refers to the platform for storing the site. Hosting ensures uninterrupted operation of the resource. Providers offer a variety of file storage options and on different terms. The article contains information that will help you choose a hosting for an online store .

Many people want to have their own business. Have you already thought about opening an online store from scratch? Yes?

If you are going to open your own online store, you first need to think over the details that play a big role in the further success of the site. Domain registration and hosting rent are standard, simple procedures, so we will not consider them.

Do you like taking tests? I am sure that almost everyone will give a positive answer. Various tests and polls are found everywhere. And not only in professional but also in everyday life. We are tested to confirm our theoretical skills and knowledge. Or simply, purely out of curiosity. For example, to find out how compatible with your significant other.

If you decide to open an online lingerie store in addition to existing points of sale or immediately want to go online, read the article to the end to get instructions from the first steps to real sales on the Internet.

If you are looking for suppliers of clothing for an online store , distributors of gadgets and phones, children's products and toys, auto parts , medicines or agricultural equipment - read on. We will present working methods for finding suppliers online and offline for different fields of activity.

Find out how to choose the right niche for an online store , what nuances to pay attention to so that the offer becomes profitable and attractive for buyers.

Find out about choosing the right domain name for your website. How does the name affect the promotion of an online store and what name to come up with to make it easier to promote the brand?

Today you will learn how to create an online store on your own and make your business successful.

Hype branded sportswear and footwear online store: website development from scratch

Today in the blog we are sharing an approach to choosing a platform for an online store from one of our clients. Irina is a business person, everything is pragmatic and step by step. Her task was to transfer a successful offline cosmetics store to the online store. Before contacting us, Irina conducted a small research on the topic and determined the basic provisions for herself: the site should be on a CMS with a simple and convenient admin panel. Irina compiled a checklist of important points, on the basis of which she compared the platforms. In my opinion, this is why the review came out from different points of view: a view from the side of the buyer, and from the side of the site administrator.

The main requirement of the updated law concerns online stores. For OkayCMS users, we have a ready-made solution - integration with the WalletOne payment service (One Checkout). The module works according to the following scheme: 1. the buyer pays; 2. the payment system sends information to the fiscal data operator (OFD); 3. The OFD returns the check data back to the payment system

After blocking a number of Russian IT products on all sites that use scripts of prohibited resources, there are big problems with displaying content for users from Ukraine. You may not have noticed it, but it is.

If a regular user of ua-neta only needs to connect a VPN to visit blocked sites. That will not be enough for the owners of online stores.

We have compiled a selection of common problems and solutions. We do not undertake to assert that the information is exhaustive, because sanctions have just begun to be implemented, but it can be useful if: